Search

LIVE PROJECT - Business Launch Bundle - Video Game Company

Geek House Data Dynamics
Oct 27
3 min read

Service Type

Business Launch Bundle: Premium

Company Type

Pre-Seed Video Game Company

Date & Length of Project

November 2025 (Normally 8 Weeks).

Project Overview

Client Needs

The Client has an idea for a video game business, and wishes to not only work through potential pricing for the video game idea, but also the branding and logo as well as a name. They want to use the branding guide for their website.

The customer service strategy, marketing and funding will also be used in the service, which the client is looking forward to having strategies developed.

Problems To Solve

The client is working full time, which means the length of the bundle is planned to be stretched out past the 8 weeks to accommodate this. They are also disabled with chronic fatigue and nausea which will slow the process down further.

The client does not have any ideas for their business, only the video game itself. Which can work in our favour or be a back and forth on design.

Approach

The approach focuses on providing the best possible support for the clients needs and health issues. Understanding that the client may need to rebook on short notice, recognising a check in system is needed. Client also wishes to be held accountable due to their ADHD.

The approach also focuses on getting the fundamentals of the business written out first, the name, the aesthetic, and the competition, and then build from there.

Deliverables

ABOUT COMPANY

The company at this moment is a pre-seed - and idea, a love for video games that has brought them to the conclusion of creating their own video games.

Understanding that they have beginner knowledge in 3D software's but are learning, they will be doing a kick-starter and pre-orders so that they can hire game developers.

We will work together on the kick-starters, marketing strategies, branding, and more.

GOALS AND OBJECTIVES

CURRENT STEP

BRANDING GUIDE

The process began with a thorough consultation to understand the client’s business model, goals, and specific needs, particularly around pricing and branding. This initial step helped me gather all the information needed to build a project strategy tailored to their unique challenges and set the foundation for the next stages.

CONSULTATION

PROJECT MANAGEMENT

Based on the consultation, we created a unique list of tasks and targets that shows both GHD2's side of the tasks, and the tasks that the owner needs to complete. For Instance any registrations. This way we and the client know where we are on the tasks, and any help needed can be offered by us.

In this section we will work with the client to come up with a name for the business as at this time they do not have one. With the name, a logo will also be created once the name is decided. Then the branding guide, mission statements and vision statements will be refined along with brand positioning strategies.

BRANDING GUIDE

BUSINESS PLAN

With this service we will begin our strategy outlines for marketing and branding, as well as pricing and customer service interactions. The outlines for each with then be edited throughout all refinement until we are left with a glowing business plan.

As there is no budget at the moment for the business, we will work with what is needed for the business to produce a video game, as well as what the price for the video game would be using competitive analysis. Using this information we will work with the client to get funds.

PRICING STRATEGY

FUNDING and GRANT ASSISTANCE

Using the information from the last section, we will find funding and grants that offer what is needed. Creating strategies for how to find the funding, as at this point we will have the estimated figures for the business to run smoothly.

Researching competitors, previous success stories, and also declining businesses in the same industry, we will create a marketing strategy for social media, as well as a plan for the business product releases and how those should be marketed. Small Brand Designs and examples will be created.